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The Flooring Business Podcast
In this podcast we will discuss best business practices from experts in the Flooring Industry. We will discuss Marketing and how to attract the best customers, Sales and how to have a successful sales presentation, hiring and managing your team, how to manage cash flow, rising prices, how to overcome raising your prices without losing any business and all challenges facing the Flooring Industry and Your Flooring Business.
The Flooring Business Podcast
Latest Episodes
Ep 11: The 2nd Best Looking Bald Flooring Dealer In Alabama Shared How He Raised His Prices And Closing Rates w/ Jeff Sherer
Today, Jerry talks with Jeff Sherer of Sherer's Flooring in Alabama, a third-generation flooring guy who grew up in the family store and now runs a multi-division business spanning retail flooring, sand-and-finish, and epoxy/decorative concrete...
Ep 10: Finally A Unique Brand That Truly Gives You The Look And Feel Of Real Wood Without The Real Wood Price With Matthew Runkle
Matt Runkle joins Jerry Levinson to share the journey from flooring sales rep to founder of InStride Surfaces. They discuss why strong supplier-retailer relationships matter, the biggest mistakes manufacturers make, and how InStride was built a...
Ep 09: The Soto Mindset Shift and Why You Should Go 4 No With Michael Soto
In this episode, Jerry sits down with flooring retailer Michael Soto to talk about the mindset shifts that helped him dramatically increase his close rate and raise his prices—all without losing business. They discuss why technical knowledge al...
Ep 08: Switching Sucks! Well Not Anymore... With Chad Thomas
Switching software can feel like a headache, but Chad Thomas of Projects Force explains why it doesn't have to be.In this episode, Chad answers the most common questions flooring retailers have about changing software, including onboardi...
Ep 07: From Commodity to Luxury - How One Flooring Dealer Built a $10M Brand With Page Nazarian
Today, Jerry Levinson sits down with Page Nazarian to talk shop on what it looks like to specialize in hardwood while most dealers are selling carpet, LVP, laminate, and tile. They get into the real differences in selling each category—from the...
