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The Flooring Business Podcast
In this podcast we will discuss best business practices from experts in the Flooring Industry. We will discuss Marketing and how to attract the best customers, Sales and how to have a successful sales presentation, hiring and managing your team, how to manage cash flow, rising prices, how to overcome raising your prices without losing any business and all challenges facing the Flooring Industry and Your Flooring Business.
Episodes
55 episodes
Ep 06: Smooooth Operator - The Systems That Help You Grow Your Business With Chad Thomas
Jerry Levinson sits down with Chad Thomas, founder of ProjectsForce, and gets into what it actually looks like to run a modern flooring business today.Chad shares how his time at Lowe’s led him to build a system that replaces the old pap...
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Season 4
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Episode 6
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38:57
Ep 05: It's Time to SCALE! With Floorzap With Chris Friest and Matthew Buckley
Chris Freist and Matthew Buckley from Floorzap join the show to talk about how their platform is helping flooring retailers simplify their marketing and connect with more customers online. They share the story behind Floorzap, why they set out ...
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Season 4
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Episode 5
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35:37
Ep 04: Become 5 Mile Famous – How to Stand Out in a Crowded Market With Dan Antonelli
In this episode, Jerry sits down with branding expert Dan to explore why most flooring companies struggle to stand out in crowded markets. They discuss the concept of becoming “5 Mile Famous,” where your brand is instantly recognizable i...
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Season 4
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Episode 4
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1:00:56
Ep 03: Lead to Appointment to Sale: The Floor Launch System With Chase Busenbark
What is your flooring business really worth—and how do you position it to sell for maximum value?In this episode, Jerry sits down with Chase Busenbark of First Choice Business Brokers to break down the realities of buying and se...
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Season 4
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Episode 3
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40:33
Ep 02: Floor Exchange, How Jason Kimmel Built a Wholesale Model That Helps Installers Get Customers
Jason Kimmel joins The Flooring Business Podcast to share why he left the corporate world to launch FloorXchange—a wholesale-style model built to help installers sell material, boost margins, and win more business.What we cover
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Season 4
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Episode 2
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48:37
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Ep 01: Lead to Appointment to Sale: The Floor Launch System with Bram van Leuteren
In this episode, Jerry Levinson talks with Bram van Leuteren about how Floor Launch helps flooring retailers turn online traffic into real, booked appointments. Bram shares how their all-in-one system works — from building a website in just fiv...
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Season 4
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Episode 1
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31:54
Jason Kimmel shares War Stories and Marketing Tips
I've been following Jason for a few years now. He always brings energy and enthusiasm. He's working for a great company out in CA and he's bringing his creativity and skills. In this episode he will share the system he uses to get m...
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Season 3
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Episode 1
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1:04:47
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Shane and I have an honest conversation on Marketing, Pricing Your Showroom, and Hiring and Managing Your Salesteam.
Many of you will relate to struggles, frustrations, and the experiences Shane Levinson has had running and growing a Flooring Business through Covid and beyond. No B.S. we keep it real with what’s has been the greatest struggle to what is worki...
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48:45
Beat the Competition with Free Video Content from ‘Your Media Guy’ Daquota
Daquota helps contractors all over Arizona attract great clients through videos, podcasts, and posting on multiple platforms. He shares his secret formula on how you can crush the competition with creative marketing ideas that attract great cus...
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46:55
Mastering the Art of Sales and Marketing with Brian Elias
Grab a pen and a note pad. You’re going to need it for this one. Brian Elias started Refloor about 5 years ago and has quickly grown it to become a successful Flooring business approaching $100 Million a year in sales. He understands marketing ...
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59:49
Melanie Nichols from The Flooring Agency explains how Digital Agencies are Fu*&ing up your Marketing Efforts
Melanie jumped into the Lions den and took on Jerry’s challenges when it comes to Marketing your Flooring Business. We disagreed a few times but we agreed that there is a better way that cost you less and improves your lead gen.
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1:01:59
Your Flooring Business Playbook Increase Sales, Closing Rates, and Profits for New or Old Flooring Pros
We take an in-depth look at The Flooring Business Playbook. How did you get into the Flooring Business? What you should charge your customers. How you should market and how much you should be paying for advertising. How to hire, train, and mana...
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33:55
Your Flooring Business Playbook Increase Sales, Closing Rates, and Profits for New or Old Flooring Pros
We take an in-depth look at The Flooring Business Playbook. How did you get into the Flooring Business? What you should charge your customers. How you should market and how much you should be paying for advertising. How to hire, train, and mana...
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6:52
Jim with Onfigr shows us how to increase your closing rate and improve marketing using this visualizer
I love these conversations where we talk about the best use of a popular tool. By using this Visualizer we can attract more customers, increase our closing rate, and provide a better buying experience for our customers
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Season 3
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33:19
Ballin Knows Best is the newest place for Flooring Installers to Congregate and learn best Flooring Installation and Business Practices.
Flooring’s Mr. Wonderful Ken Ballin was in the House to introduce Ballin Knows Best. Ken’s always been an interesting guy. He’s a Solopreneur who is always helping Flooring Installers grow and succeed. He’s always helping with installatio...
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1:00:21
The Man, the Myth, The Legend, Roland Thompson Gives us great information on CFI
Attention Flooring Installers and Retailers.They mystery of CFI. If you don’t know you just don’t know. I wanted to know who CFI is and what the benefits of joining are. Roland has been involved for many years and took some time to...
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1:05:12
AI Driven Lead Generation Made Easy with Jason Pott
When I invited Jason on the show I thought we were going to discuss how he has integrated AI into Flooring Dealers websites to interact with customers. We barely touched on that. Jason is using AI to build websites for Flooring Installers, trad...
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1:05:12
AI Driven Lead Generation Made Easy with Jason Pott
When I invited Jason on the show I thought we were going to discuss how he has integrated AI into Flooring Dealers websites to interact with customers. We barely touched on that. Jason is using AI to build websites for Flooring Installers, trad...
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35:46
Growing a Flooring Business Brand: Marketing and Sales Strategies Implemented by Chris Rogers at Wallys Flooring
If you are a Flooring Business doing under $5 Million you are going to really enjoy this interview. Chris didn’t hold back. He talked about how he grew from an installer to a guy who owns Wallys Carpet & Tile in 3 locations. There are a lot...
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1:00:34
Success requires the right tools in the Flooring Business. Floorzap 4 higher margins, closing rate
You will see why Floorzap is the best tool to run your Flooring Business with. Chris Friest tells you as a store owner and as a rep for Floorzap how he used it to close more sales and protect his margins. This is a no bs inter...
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53:47
The Carpet Lady Dianne explains how she gets paid to go on estimates.
This was a great conversation. You will learn how you can charge for the estimate, increase your closing rate, and be prepared to engage with customers better than any of your competition.If you want to beat the competition with highe...
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59:17
Adam Baker delivers a money making tool that every flooring dealer needs.
I love this product, Make It Match. With it you can create your own trim that matches exactly to the flooring you are installing. No need to wait weeks and pay hundreds of dollars in shipping just to get the wrong trim in.It’s frustrating w...
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39:17
Discover How to Hire & Pay Installers for the Ultimate Customer Experience, with Matt Garcia
Matt and I take a deep dive in his Installer Performance Program. How do you convince Installers to go from Sub Contractor to In House Employees? How do you convince them the pay will be better? How do you get Peak Performance from your install...
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58:23
Young Gun Adrian Blanco Shares his secrets on growing Brevard Tile in Florida
I love this guy. I’ve been working with Adrian for over a year now and he is growing an amazing business. His prices have nearly doubled and his closing rate his well over 70% now.Adrian was our first experiment with selling showers a...
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23:10