The Flooring Business Podcast

Ep 2: Floor Exchange, How Jason Kimmel Built a Wholesale Model That Helps Installers Get Customers

Jerry Season 4 Episode 2

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0:00 | 48:37

Jason Kimmel joins The Flooring Business Podcast to share why he left the corporate world to launch FloorXchange—a wholesale-style model built to help installers sell material, boost margins, and win more business.

What we cover

  • Why “freedom” beats corporate promises (and micromanagement)
  • How FloorXchange works: membership tiers, wholesale pricing, delivery, and support
  • Helping installers get leads: Google profile setup, reviews, and simple marketing fixes
  • Why most flooring businesses sell wrong: stop itemizing quotes and start selling outcomes
  • The real profit opportunity for installers: materials + systems, not race-to-the-bottom pricing
  • Shop-at-home vs. showrooms, and how Jason’s trailer/lead-routing idea fits

Connect with Jason
https://www.instagram.com/thejasonkimmel/
https://www.instagram.com/thefloorxchange/
https://www.linkedin.com/in/jason-kimmel/

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